As phone system dealers, your objective is to sell business phone systems, right? In the old days, you’d walk into a prospective client’s office, learn their needs, and craft a proposal to meet and often exceed them. You’d know what the competition was bringing to the table and you’d know how to overcome those objections.
In the world of telecommunications, SIP is a buzzword used by many but often misunderstood. SIP stands for Session Initiation Protocol and is defined in RFC 3261. SIP is a signaling protocol designed to set up, tear down and modify phone calls on modern VoIP networks. To be clear, SIP is not what transports the actual audio stream for a phone call; that transport is provided by the RTP (Real-time Transport Protocol) in a modern VoIP network and will be addressed in a later blog post.